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My Organization is Better Than Your Organization

The massage profession has a plethora of organizations these days.

AMTA (American Massage Therapy Association) is a non-profit organization that has some executive staff at the top, a board elected by the members, and a hearty band of tireless volunteers that keep the wheels turning. AMTA has about 57,000 members.

ABMP (Associated Massage & Bodywork Professionals) is a for-profit concern, and frankly I’m just sick and tired of hearing that fact stated as a criticism. What is inherently wrong with making a profit? I want to make one in my massage therapy practice, don’t you? ABMP has around 77,000 members.

The NCBTMB (National Certification Board for Therapeutic Massage & Bodywork) , for 17 years, was virtually the exclusive provider of certification exams that were used for licensing in many states, and the approval body for continuing education providers. A few states had/have their own exam. About 90,000 massage therapists are nationally certified. The NCBTMB also has a board elected by their certificants.

Then along came the FSMTB (Federation of State Massage Therapy Boards) with the MBLEx test as a route to licensure, which many of the 40 or so member states have adopted. The Federation also recently announced plans to get into the business of approving continuing education, and they are creating a model practice act. They also have a board, which their state delegates elect.

The new kid on the block is the AFMTE (Alliance for Massage Therapy Education), which aims to advance the quality of education and develop a model of teacher standards. The Alliance has announced that they would be collaborating with the FSMTB on the continuing education project. They still have their first board seated; that’s how new they are.

We’ve also got COMTA (Commission on Massage Therapy Accreditation) in the business of giving accreditation to schools and programs who meet their standards of excellence. Getting COMTA approval is voluntary, expensive and time-consuming. There are only 100 or so that have earned it.

The majority of states now regulate massage, some by their own self-supporting massage board, some lumped in with nursing boards or other health boards. I am often asked by therapists what their state board does for them. Other than issuing their license and in some states licensing schools, the answer is not much. A public board serves the purpose of public protection. Some do a better job than others. State board members are appointed by politicians. The average board is usually composed of a few dedicated people, often includes one or two clueless slackers, and a rebel redneck like me. I’m sure my board is glad I’m at the end of my service. My blog makes them nervous.

I’m a member of both AMTA and ABMP. I’m a member of FSMTB by virtue of my seat on the North Carolina Board, which I will be vacating later this month after five years. I have been a past delegate to the Federation. I am a founding member of the AFMTE. I’ve been nationally certified for over ten years, and an approved CE provider under the NCBTMB as well. I am soon to go on my first site visit for COMTA. I attended their reviewer training after I wrote a few derogatory blogs about them and they invited me to attend. Positive change usually happens from within, doesn’t it?

I have a stake in all these organizations so I’ll pat them on the back when I think they deserve it, and I don’t mind calling them out when I think they deserve it. I have the same attitude with them that I have with other massage therapists who act competitive instead of collegial. This isn’t a contest. If one organization has to fail in order for another to succeed, that’s just a big shame as far as I’m concerned. When one organization slams another and presents half-truths and posturing, it starts to look like a playground fight–better call that a turf war, I guess–and it’s not attractive in the least.

None of these organizations would exist without their constituents–the massage therapists. And none of them can represent all of the people all of the time. They’ve all made moves that didn’t suit me at one time or another, and what ticked me off may have made other MTs perfectly happy, or vice versa. And the therapist who isn’t represented by any of them probably couldn’t care less what they do or how they act. In fact, many of their own members couldn’t care less what they do or how they act. When it comes to the professional associations, many therapists just join for the insurance and have no interest in the political fray at all–until something detrimental happens that affects their license or access to education.

If you don’t like a piece of proposed legislation, contact your legislators to tell them. And if you don’t like the direction your professional organization is taking, contact them to tell them. Get yourself in there as a board member or volunteer and change it from within. Cancel your membership, or switch organizations.  Money still talks. It’s akin to voting…if you don’t exercise that right, then don’t gripe about the outcome. Go to your state board’s meeting and sign up for public comment. You have a voice. It’s only effective if you use it.

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If You’re Not Moving Forward, You’re Backing Up

There have been several developments in the regulation of massage in the past few weeks that I personally find distressing. Earlier this week, Florida Senate Bill 584 moved a step closer to passage. This piece of special-interest legislation would amend Florida’s massage therapy law to allow graduates of certain board-approved schools to obtain a temporary permit and practice for six months without a license, until such time as they fail the exam or become licensed, whichever comes first. Although the bill states that they must work under the supervision of a licensed therapist, the terms of that are not spelled out. Does that mean the supervising therapist is on the premises, in the treatment room, or giving an occasional phone call? This is where boards frequently get into trouble and spend a lot of time with something bogged down in a policy committee—when something has not been clearly defined—and in this case, “supervision” isn’t clearly defined.

New Hampshire is trying to abolish massage licensing altogether, as a cost-cutting, government-reducing move. That would of course mean back to square one, where anyone who knows absolutely nothing about contraindications for massage, endangerment sites, or professional ethics can feel free to call themselves a massage therapist.

Utah just amended their practice act to remove the key word “therapeutic” from the scope of practice definition and added in the word “recreational”, in what is in my opinion a misguided attempt to thwart sexual activity being conducted in the name of massage. Other than the fact that I think House Bill 243 is a big step back for our profession, I was just as shocked that the government relations folks in the Utah chapter of AMTA supported it to start with. I’m an active member of the North Carolina chapter, and I cannot imagine the leadership of our chapter supporting that.

I was gratified a few days ago to see Les Sweeney, President of ABMP, and a few days later Bob Benson, the Chairman of ABMP, weigh in with the same attitude I have about this legislation. Rick Rosen, who is a former Chair of the North Carolina Board of Massage & Bodywork Therapy, former Executive Director for FSMTB, and currently the Executive Director of AFMTE, made a comment on Bob’s blog that I think nailed the important points of this issue:

The most critical component of the state law for any regulated profession is what’s known as its Scope of Practice definition. The list of prohibited acts in a law is important, but less so than the scope definition. If what you want to do in your massage therapy practice is not listed in the scope, you can’t legally do it.

The Utah action that removed the term “therapeutic” from the scope definition, and added the term “recreational massage” may have the effect of narrowing the scope of practice for massage therapists. At the very least, it takes massage therapy out of the realm of health care and into the murky world of “other business activities”, which includes adult entertainment.

Considerations around enforcement of a Practice Act should not take precedence over the scope itself, and it is not a sound justification for downgrading the law. That’s what has occurred in Utah, and the Licensed Massage Therapists of that state will have to deal with it.

Every single word in statues and rules that regulate the practice of massage therapy is important. What you think it says is not always what it means — or what it will produce in the daily administration of a regulatory program. That’s why we need experienced and competent government relations professionals representing our interests.

I report on the legislation of massage, and I have future aspirations of working in government relations. I’ve spent a lot of time in the past few years doing research on boards and practice acts, and while I’m certainly not as experienced or learned as Rosen, I think I’m at the point of recognizing a piece of bad legislation when I see it. The way I see it, if you’re not moving forward, you’re backing up.

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The Utah Brouhaha

A couple of the officers of the Utah Chapter of AMTA are upset with me for a video I put out yesterday about H.B. 243 that is in the works in their state. You may read the bill here.

This bill removes the term “therapeutic” from the description of massage. It also modifies the language in their Practice Act to include “recreational massage.” Is there anyone among us who would like to be known as a recreational massage therapist? Please weigh in on that. I am personally not acquainted with anyone who would like to be known that way.

I read the bill in its entirety, when it was brought to my attention, and then, AMTA member that I am, went to the Utah Chapter’s website to see what they were doing about this. I was shocked to see no mention of it anywhere, so during the course of the video I encouraged AMTA members to get in touch with their board members and mobilize them to take action on this, and I urged all Utah therapists to contact their legislators to protest what in my opinion is a detrimental change in their language. I posted it on the Utah Chapter’s FB page, as well as my own.

Imagine my disbelief when I received a communication from one of their officers on my youtube channel telling me that I should have contacted them before making my video and telling me to take it down asap. They are of course free to remove it from their own page. They are not free to tell me to remove it from mine. It has had over 700 hits in the last 24 hours and been shared by over 400 therapists. One therapist had made a positive comment about H.B. 243 on FB, the last time I checked. Too many others to count were all as distressed about it as I was.

I also received a lengthy and polite response from one of their officers, that stated  “There is no mention of this on the Utah Chapter website. This matter has purposely not been published on our website at AMTA Utah Chapter precisely for the purposes of NOT bringing attention to the fact that the Massage Therapy Practice Act was being “opened for changes” in this legislative session,” and ended with the request that I remove the video without comment, and to check with them in the future before I make any reference to Utah again.

Sorry, but that will not be happening. Perhaps you have heard of the First Amendment.

Perhaps you have also heard that all legislation is an open book–or it is supposed to be. It is the public’s right to know. If something is affecting massage therapists, it is the massage therapist’s right to know. And it is the mandate of any public board and any non-profit organization to operate in a transparent manner. Anything less than that is unacceptable. Nothing is, nor should it be private, about changes in a Practice Act.

The two AMTA representatives, one of whom emailed me and the other who left a comment on my youtube page,  obviously feel differently than I do about this, and that’s their right. We can agree to disagree. But as much as I am personally mortified by this bill, I am even more mortified that someone would think that massage therapists shouldn’t be informed of what is going on in their own state, given the opportunity to weigh in on it, and to openly hear their professional organization’s stance on it, until after the fact. That doesn’t work for me, and it shouldn’t work for you. I have preached this sermon many times about knowing what is going on in your state, and this is a prime example of that.

Any state’s Practice Act may be up for changes at any time.  And when a precedent is set in one state, it’s that much easier to get it passed in another. Practice acts are always “open” to changes, assuming any interested party can manage to get it on the legislative calendar. Here in NC, we had a detrimental change that our Board had no knowledge of  at all until it was a done deal. That’s not a good thing–and keeping secrets from the massage therapists who are affected by proposed changes in legislation is not a good thing, either. I refuse to apologize for spreading the word, or for expressing my opinion on it.

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Pay in Massage Therapy: What’s for Real?

I just finished reading AMTA’s 2011 Massage Profession Research Report. It’s 66 pages of information that was created from several surveys conducted by AMTA and supplemented by government statistics.

The report covers many topics, including consumer demographics, information about massage schools and their students, where massage is fitting into the general scheme of health care in the US, and statistics on the practitioners themselves.

According to AMTA’s report, during 2010 the average massage therapist worked slightly less than 20 hours per week and made $41.00 per hour including gratuities. That was down from 2009, when the average therapist reportedly worked 20.4 hours per week and made 44.90.

In looking around for verification and figures to compare these to, I checked out the Massage Metrics by ABMP, and also referred to the AMA Health Care Careers Directory for 2009-2010 and the Bureau of Labor Statistics (BLS). The BLS has faulty statistics as far as I’m concerned, because they are based on a therapist working 40-hour weeks year round, which is usually not the case. Their formula shows the median pay to be $16.78 per hour. Many therapists only work part-time, sometimes keeping other jobs that provide them with needed benefits. The AMA publication cites therapists who do more like 15 hours of massage per week and make between $15,000-30,000.

I also conducted an informal survey recently of the 1200+ massage therapists who are on my Facebook page. I asked how much money self-employed therapists charge for massage, and asked for their location, and was not surprised to see how much variance there is from place to place. I got everything from $35 in rural areas to $120 in some of the bigger cities. However, you have to remember that’s the gross, and doesn’t take into account that the self-employed have overhead that can really cut into that. By the time one pays for space, advertising, telephone, utilities, laundry, and supplies, actual take-home income is probably half that, if not less.

As far as those who work for someone else, I personally know of a licensed massage therapist who makes less than $9.00 an hour working for a chiropractor. Another acquaintance who works in a ritzy day spa in Cape Cod during the summer makes as much as $2000 a week in take-home pay, but when she’s in North Carolina in the wintertime, has worked in day spas here for as little as $12 an hour plus tips. My own staff members are paid between $30-45 an hour depending on the work they do and how long they’ve been here, and I constantly hear from therapists who work elsewhere that I am the best-paying employer in our small town.

I believe all the above organizations did the best they could in compiling these reports. I also think they are all somewhat skewed (and in fairness, AMTA does quote a 3% + or – confidence level) by several things. No survey can possibly take in every massage therapist in the US. There are still unregulated states, and any therapist who isn’t a member of a professional organization or unrecognized by a licensing or certification board isn’t going to be included in any surveys. And people tend not to answer surveys; according to www.quora.com, a statistics site, a 3% return is about average on e-mail market studies. 10% is magnanimous. According to the laws of statistics, you can get an accurate sample from a little as a 1% response rate, but I think most of us have a hard time thinking that what happens with 1% applies to the rest of us.

When it comes to pay in massage therapy, what’s for real? It’s hard to say.

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Continuing Education Providers: Sink or Swim

Every time I turn around, it seems that something is on the horizon that affects CE providers–and the therapists who are obligated to get CE in order to maintain their license.  The latest salvo has been fired from the state of Maryland, where legislation is afoot with big changes in the CE environment. According to the Maryland Chapter of AMTA, the proposed regulations mean that NCBTMB-Approved Providers can no longer offer classes in Maryland unless they have been pre-approved by the Maryland Board of Chiropractic and Massage Therapy Examiners at least 90 days in advance; CE offered by community colleges and online classes will be subject to the same rules, and providers will have to pay $25 per course unit for approval. CE hours earned at AMTA conferences won’t fly unless they have been pre-approved and the fees paid. This is going to be voted on this coming week and the MD Chapter has been making a big effort to drum up enough support to kill the changes. If you haven’t weighed in yet, you’ve got until the 18th of January to call your legislators and protest. Every time something like this happens, I get a lot of email from people asking me what they can do about it. The short answer is do it right now–don’t wait until the bill is passed to complain. You can send your comments and questions to vallonej@dhmh.state.md.us

As a provider myself, there are certain states I’ve never visited because of the hoops you have to jump through. New York, as I reported last year, requires a fat fee of $900 to be a provider, and a New York-licensed massage therapist has to perform the hands-on portion of any CE training. I don’t pretend to hold myself in the same class as Erik Dalton or Ben Benjamin, but it does seem strange to me that someone with a PhD can’t perform the hands-on portion of their own class unless they have gotten themselves licensed in NY.

If you want to be a provider in the state of Texas, you must get yourself pre-approved, reapply and pay a $200 fee every two years. I just looked at their list and there are 549 providers currently approved there. That’s a tidy chunk of change for their board.

Florida also has their own process. I got their approval last year, and while it didn’t cost me any money, I did find their process a little confusing to go through. I actually sent them $250 because I thought I had to after muddling through their directions for applying. My money was refunded.

The Chair and Vice Chair of the North Carolina Board of Massage & Bodywork Therapy reported upon their return from attending the Federation of State Massage Therapy Boards meeting in 2010 that the Federation was investigating the possibility of approving continuing education. Recently, the Alliance for Massage Therapy Education has also been making noises about national teacher standards as well. Alexa Zaledonis, the new Chair of the National Certification Board for Therapeutic Massage & Bodywork, has also put up a statement on the NCB website that they are about to undertake new initiatives in the CE provider program.

The opportunity for continuing education here in North Carolina is so competitive, it’s almost overwhelming. We have about 8000 active licensees, and 145  CE providers who live in the state…that doesn’t count the folks who are traveling in from elsewhere to teach. If you only count the ones who actually live here, that breaks down to 55 students per provider per renewal period, so if you’re wondering why it seems to get tougher to attract students, basically it’s because there’s a CE provider on every corner. While some students will seek you out because of what you teach or who you are, there are hundreds of others who are just looking for the closest class so they don’t have to travel, or the cheapest class they can get due to their finances, or they’ve procrastinated so that they just take the first thing that comes along when it’s time (or past time) to renew.

I love teaching. It isn’t my primary source of income, but it’s important to me to get that interaction. I feel energized after I’ve spent the day in a class with a bunch of people who actually care about learning something.

The CE river is rolling along, the water is getting pretty muddy, and we’re all going to have to sink or swim.



ADDENDUM: After I finished this blog, MK Brennan brought to my attention the following post from the MD Board:At its General Session Meeting of 1/13/2011, the Board of Chiropractic & Massage Therapy Examiners announced that it would forthwith withdraw from the rulemaking proposal Chapter 16 (Recordkeeping) and Chapter 20 (Continuing Education) pending further review and study. Both of these chapters were contested in comments received to date. This means that Chapters 16 and 20 will not be processed further in the current rulemaking proposal.

When further review and study of Chapters 16 and 20 is scheduled, details shall be posted on this website and in the Maryland Register.

That is the best demonstration of what can happen when MTs rise up and take ACTION! Legislators are forced to LISTEN! Kudos to Maryland Chapter of AMTA and all the MTs who protested this move!



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Here, There, and Everywhere

One of the greatest things about this profession to me is all the regional and national conventions and meetings.

I belong to AMTA and I am very active in my state chapter. I’m usually fortunate enough to get asked to teach a class at our meetings, but I’m going to be there either way. I wouldn’t miss it for anything. I also attend the National Convention every year, and it’s just a blast. Being around a thousand or more people who do what you do is something you should experience, if you haven’t already.

This past year I attended the World Massage Festival in Kentucky and I participated in the awesome World Massage Conference, which is a totally virtual event…both events were highlights of my year. I also went to the inaugural meeting of the Alliance for Massage Therapy Education. I skipped the Federation of State Massage Therapy Boards meeting last year due to some conflicts, but I’m hoping to hit that one this year, too. I just got back from attending the Massage School Makeover event in Miami. In 2011 I am also looking forward to the American Massage Conference in Atlanta, the World Massage Festival in Cullowhee, Vivian Madison-Mahoney’s Take it to the Top Summit in Gatlinburg, the AMTA National Convention in Portland, another World Massage Conference, and who knows what else is going to materialize! They are all great events, and they all have one thing in common: massage therapists!

I have in the past borrowed a favorite phrase from my friend and colleague Felicia Brown: collaborative competition. Normally I use that in the context of therapists themselves.  This time, I’m speaking of all these meetings. Many times at these meetings, I run into a lot of the same folks. It’s actually one of the nicest things about attending–besides seeing old friends, there’s also the added benefit of making new friends and potentially advantageous business contacts.

When it comes to these events, I take the same attitude that I do with massage in general, and that is there’s enough to go around. I’ve complained before about meetings that don’t welcome certain organizations to their events, and I will continue to do so.  I am not shy about expressing my opinion. Feel free to disagree with me if you want to. I’m not insulted by that. I wouldn’t be writing these blogs if I didn’t have a thick skin. I don’t like professional jealousy–I actually think of it as un-professional jealousy–when it comes to massage therapists, and I don’t like it any better when it comes to conventions and meetings. I think there’s enough to go around.

I think ALL events that are about massage therapy are a great thing. Each is unique in its own way.  Some cost more than others…some are geared at different purposes. I guess it’s the American way of marketing to claim that one is better than another. That’s not how I roll. To me, they are all great networking opportunities. Just like my opinion that no one organization is entitled to a monopoly, I’m happy that there’s more than one meeting. ABMP, which I am also a member of, doesn’t put on a national convention (although they do have a national school summit meeting every year.) One of the things I look forward to at AMTA National is seeing my friends from ABMP who attend.  Even though AMTA doesn’t allow them to have a booth in the exhibit hall, as they are a competing membership organization, lots of my ABMP friends are there. It’s not about them; it’s about massage. Networking, continuing education, product education, legislation and other information…it’s all valuable.

Sometimes at one meeting, I get invited to, or at least informed of, another meeting. Don’t forget attendance at these events is tax deductible, folks! I can’t afford to attend every single thing that comes around, but if I could, I’d be at all of them. So if you have something going on I don’t know about, post it in the comments. I like to be here, there, and everywhere, and maybe I’ll see you there!

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Glad Tidings for Massage Therapists from the World Massage Festival

The World Massage Festival brought glad tidings to over 50 massage therapists yesterday when founder Mike Hinkle held the drawing for the Christmas in July contest, gifting all of them with free tuition to the 2011 Festival that will be held July 14-17 in at Western Carolina University in Cullowhee, NC.  That’s what I call “community service.” The $350-value tuition covers all the classes you can pack in over the course of the three days. The plan was to have a winner chosen from every state in the union, all the Canadian provinces, DC and the American territories; only 5 states didn’t have anyone enter the contest. There was also an international winner chosen, who was from Poland, and two winners chosen from Canadian provinces (the others didn’t have any entrants).

Mike Hinkle has one mission: to help as many massage therapists and industry supporters as he can. Recognizing that people want great continuing education at an affordable price, he started the World Massage Festival in 2006 as an alternative national event.  The WMF is not associated with any of the national organizations–who are ALL welcome to be there. Politics are not a part of the Festival; vendors are not excluded based on which organization competes with another and that kind of thing. All who wish to sponsor an event or have a vendor exhibit are welcomed with open arms. The Festival still needs sponsors for 2011, and I in particular urge those who have been turned down at other places due to politics to get on board.

There’s a vendor exhibit hall that anyone can enter at no charge, including members of the public who’d just like to know more about massage; there’s some very exciting live entertainment happening (I get to be the emcee), and the lineup of classes and instructors is nothing short of downright impressive. The 2011 theme of the conference is “Research and Education is Our Future.”  Over 40 instructors, including Ruth Werner, President of the Massage Therapy Foundation; Nancy Porambo, AMTA National Vice-President; Dr. Ben Benjamin, and so many more will be presenting more than 285 hours of CE classes.

I cracked Mike up last year when I started touting the Festival as the “Woodstock of massage gatherings.” I called it that because it’s three days of peace and harmony…a big family reunion. I ran into so many friends at last year’s event in Berea, I couldn’t even spend time with them all. There was picking and grinning going on, too, as well as a number of free student events, social gatherings, and just a general good time. The Massage Nerd was there making free videos for anyone who wanted one. You couldn’t beat the whole thing with a stick.

Leave your coats and ties at home, and you don’t have to bring a pile of money. Accommodations and meals are available as low as $60 per day for those who wish to purchase a package. WCU has beautiful dorm rooms and a cafeteria that rivals most chain buffet restaurants, including vegetarian options. There are also a number of other food outlets and a convenience store on-campus. Transportation to and from the airport is available, and so is ride sharing and opportunities for room sharing to keep the cost as low as possible.

I’d really like to applaud the organizers for their generous gift. They don’t have a membership organization, they don’t collect dues or anything of that nature that would subsidize such a selfless act. Mike and Cindy’s generosity in giving this gift represents a personal cost to them of close to $20,000. A lot of this campaign was conducted over Facebook, and I noticed the comments immediately start rolling in from winning therapists as soon as they were announced.  People are so excited, and I’m excited for them. Merry Christmas to the winners, to the Hinkles, and to all of you. I hope to see everyone in Cullowhee.

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The Financial Health of Our Organizations: COMTA

This is my second year of doing an annual report on the financial status of the major non-profit organizations of the massage therapy profession. I am not an accountant or a financial expert. This information was taken directly from FORM 990, the Return of Organization Exempt from Income Tax, which is published on Guidestar.

COMTA is the Commission on Massage Therapy Accreditation. Obtaining accreditation from COMTA is a voluntary and rigorous process that few schools choose to go through; of the hundreds of massage schools and programs in the US, only about 100 have the credential. It is a banner of excellence, requiring that the school do an in-depth self-study and meet high standards meant to insure that they are offering a program and learning environment of the highest caliber.

Non-profits are on a different filing schedule than the rest of us; this form covers the fiscal year of COMTA from 03/01/08 to 02/28/09, and was filed in January of 2010.

COMTA appears to be another organization that has taken a hit due to the recession. In this particular case, COMTA’s financial state this year may be partially attributed to the fact that AMTA’s fiscal year ending 2008 filing shows a grant of over $261,000 to COMTA; no such contribution was forthcoming in the fiscal year ending in 2009. In fact, COMTA’s Schedule A shows that 2008 was the first year that they haven’t received grants totaling at least $240,oo0.

When a non-profit depends largely on grants and public support, and a recession hits, that’s not a good thing. COMTA’s return is showing a deficit of over $277,000 for the year. Expenses go on, whether there’s money coming in or not. And of course COMTA does not rely only on largesse; the organization received $271K in program revenues and investment income, but expenses were just a few thousand dollars short of being twice that amount.

For the fiscal year, the balance sheets show assets of $462,165 at the beginning of the fiscal year, and only $191,213 at the end of the fiscal year. COMTA’s expenses do reflect a decrease of about $15K spent on site visits to schools. The 2008 Form reflects that the then-Executive Director, Stephen Fridley, received a little over $49,000 that year, down from $66K the previous year; that may be accounted for his departure in the midst of a fiscal year; Kate Henrioulle, the present ED, took over the job May 1 of 2009.

In the general scheme of things, I’d like to see the number of schools and programs that are COMTA-approved multiplied exponentially. The organization has been approved by the US Department of Education as an accrediting body since 2002. In order for the organization to be self-supporting, that really needs to happen.

When a recession hits, and donations dry up, only those organizations that can make it without those grants and contributions can survive. And part of the fallout of the recession is not only a lack of grant money, but also that schools who perhaps had planned on seeking COMTA approval may have held off in the past couple of years due to their own financial  issues. Hopefully COMTA isn’t going anywhere anytime soon.

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The Financial Health of Our Organizations: AMTA

This marks the second year I have reported on the financial health of the non-profit organizations that represent the massage profession. I am not an accountant or a financial expert. The information reported here comes directly from Form 990 as filed with the IRS; non-profits are obligated to make their tax reports public knowledge, and these can be easily accessed on Guidestar.

Last year I reported that the American Massage Therapy Association had taken a hard hit from the recession. The AMTA has gone through some major changes this year, not the least of which was the sudden departure of Elizabeth Lucas, the former Executive Director. Lucas’ compensation accounts for a big chunk of change on the filing, $279,438 to be exact, almost $6000 less than last year. Shelly Johnson, the former Assistant Executive Director who is currently Interim Executive Director, actually received $14,000 more in 2009 than she did the previous year. I personally support Shelly for moving permanently into Lucas’ vacated position; I do have to say, however, that I thought Lucas was overcompensated and I hope that the next ED, whomever it is, will not be getting more money than the governor of most states, which was formerly the situation. Compensation overall increased by $144,004. Since the membership dues collected went down by over $150,000, and the total revenues have declined by $459,000 since the previous year, I have to wonder why we’re paying out more money to provide services for less people.

The balance sheet shows accounts payable of almost $3.5 million and accounts receivable of only $241K.

AMTA spent $40K less on lobbyists during the 2009 fiscal year than 2008. I’m not sure that’s a good move, unless the organization is sending out board members in place of the lobbyists. When it comes to protecting the legal rights of massage therapists and putting a stop to detrimental legislation, I think that’s one of the obligations of this organization to the stakeholders. I’d rather see the lobbyists paid and that money cut somewhere else.

Travel expenses were cut again this year by about 15K, but office expenses rose by more than twice that amount. In fairness, total functional expenses decreased by $568K, so they’re saving money somewhere. Total net assets declined; total liabilities increased, which is still a move in the wrong direction.  Grants and assistance to organizations declined by over $265,000. The main beneficiary of that money has in the past been the Massage Therapy Foundation; hence Ruth Werner’s presentation at the open BOD meeting in Minneapolis about the necessity of seeking other partners to support the Foundation sounds all the more like a good plan to me.

AMTA is certainly not alone in being fiscally challenged by the economy. In the coming weeks I will be reporting on financial status of the other non-profit organizations. I need to say that I am a card-carrying member of AMTA, and reporting on their finances is obligatory to me as one who tries to keep up with what’s going on in the world of massage and keep my readers informed. I report the news, whether it’s good or bad, and that doesn’t always suit everybody all of the time. I don’t apologize for it.

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The 3 R’s: Research, Regulation, and Raising Standards

Yesterday, I had shared on my FB a post from Ruth Werner, President of the Massage Therapy Foundation, entitled “Who Needs Research Literacy?“. I commented on that that all massage schools need to ramp it up and start including research literacy as part of their core curriculum.

That garnered a comment from a fellow massage therapist that schools wouldn’t start teaching it unless there was a regulatory requirement that they do. I hope that isn’t true.

I think the MTF has been doing a great job of spreading the word in the massage community. And there are so many industry supporters as well. The MTF transcends politics, as I have said before. The AMTA, ABMP, and NCBTMB all contribute. Massage Warehouse, Massage Envy, Biofreeze, and others have done a lot to raise money and raise awareness. I blab about it a lot myself on my blog and to my networks.

Research literacy does not imply that we expect massage schools to start teaching advanced statistics or turn out the next Tiffany Field. According to Ruth’s post, research literacy means being able to:

1. Find a pertinent article

2. Read and understand it

3. Critically evaluate its credibility

4. Apply findings to practice

5. And if you’re really paying attention, come up with some more questions to ask about it…

Why would any school wait for regulation to force the issue of raising standards, in the interest of improving the education of students, which in this case could potentially have such effects as raising the credibility and profile of massage therapy in general, not to mention giving their therapists a leg up in their career? Physicians are impressed by research. Research benefits clients; any time a therapist has more knowledge of a condition they’re presented with, that applies directly to their practice in the planning of treatment and client education.

Research literacy can increase the marketability and prosperity of the massage therapist. I’ve been offering a CE class in “Using Research to Market Your Massage Therapy Practice” recently, and the prevailing comment from students is “I never thought about using research until now.” My class surveys show that hardly anyone attending my classes had been introduced to research literacy in massage school.

My colleague said verbal admonitions and challenges wouldn’t spur schools to pick up the cause of teaching research literacy, and I hope to prove him wrong. I urge you right now, if you’re a school owner or director, to start including it in your program, and don’t wait for regulation that may never come. It isn’t about regulation; it is about you voluntarily raising the standards in your corner of the world.

The Massage Therapy Foundation has help available. If you are with a school and you’re interested in the Teaching Research Literacy program, click here: http://www.massagetherapyfoundation.org/teach.html