Starting Over

Laura AllenA couple of months ago, any one of us could have started a sentence with “When this is over,” and chances are, no one except your family or close friends might have known what personal problem you were referring to. Now, everyone knows what it refers to: COVID-19. For many of us, it’s personal on some level. We’ve had a friend or family member or acquaintance who was sick with it, or died from it, or maybe you’ve personally been sick with it.

At this point, no one knows when “it” will be over…”it” meaning the effects on society. There are millions of Americans out of work due to shutdowns of “non-essential” businesses. There are shortages in grocery stores…every day on my social media, I am still seeing people who can’t find a roll of toilet paper. This is Easter Sunday, and millions of Americans who would otherwise be at church are at home watching a service on television or a streaming service on the Internet.  Some churches are holding parking lot services where the congregants remain in their cars.

I’ve had a lot of private messages from massage therapists asking my opinion on when we’ll be back to work. The short answer is, I don’t know. Nobody knows. I live in NC, and the governor ordered things shut down until April 30. I personally believe it will be extended beyond that, and even if it isn’t, I will probably wait several weeks beyond the date that it is lifted to go back to work. I’m the suspicious type, as well as one who errs on the side of caution, and I fear a “back to work” decision from the government that is based on economics instead of actual safety.

We tend to think in terms of ourselves and our own occupation and our own lives. There may be no intention of being selfish or self-centered, but that’s the way things are. In reality, there are going to be a lot of businesses, of every type, that do not survive this shutdown. Your favorite restaurant, coffeehouse, or bar may be forced out of business. Your neighborhood florist, art gallery, or gym that is privately owned and not part of a big chain may be gone. While some landlords are giving rent relief, others are not. Some business owners simply cannot pay rent for several months when they don’t have money flowing into the business to cover that cost. In fairness, some landlords count on their rent money to make ends meet themselves.

For many massage therapists (and others), once the shutdown is over, this will be like starting all over at square one. While many may have faithful clients that can’t wait to come back, we have to consider that many of our self-employed clients, or those who work in businesses deemed non-essential, may be in the same boat we’re in: unemployment checks are not coming in yet, but the bills keep piling up.  A lot of people may have to choose between getting a massage or trying to catch up on their bills.

For those who are self-employed, and ICs (many of whom are misclassified, but that’s another story altogether), this situation may cause you to rethink your employment circumstances. Those who are employees have had a much easier time signing up for unemployment. While the federal government has announced the intention to extend unemployment payments to self-employed and ICs, most state unemployment websites have been waiting on instructions from the feds to get that started. NC’s website states that it is expected to be in place by April 25 for self-employed and ICs to file. If you don’t have a cash cushion, that’s a big financial strain for those who are waiting.

Anytime you choose to be self-employed, you’re taking personal risks. If you’re using independent contractors in your business, they (and you, if you have them misclassified) are also taking a personal risk. Ask yourself if you could live for 6 months without money coming in. If the answer is no, rethink your decision about your work circumstances. Go over your budget and see where you can cut expenses in order to save money. Maybe that means doing without stopping for coffee on the way to work every morning or doing without eating out. Or giving up your addiction to new shoes, or carefully tracking the mindless spending most of us do. I recently saw a meme pointing out that spending 27.35 per day adds up to $10,000 in one year. Using an app like EveryDollar can help you see where your money is actually going.

Many people are just one paycheck away from total disaster. I’ve been there myself in years gone by. This isn’t meant to be negative; it’s meant to be a reality check. We don’t know how long this is going to last, but it’s already evident that many people are in big trouble.  It’s a good idea, when the world returns to some semblance of normalcy, to treat this as an opportunity to start over with a plan to be better prepared, so the next emergency doesn’t knock you flat.

It’s also a fact that at the end of our lives, none of us are going to say “I wish I had worked more.” We’ll be wishing we had taken more time to stop and smell the roses, spent more time appreciating our families, had more quality time with our spouse, or learned to play the flute or paint or whatever you think you never have time for. If you have that time now, just do it. While you’re adding up your problems, don’t forget to add up your blessings.

In closing, I express my gratitude to all the medical personnel who are on the front lines, and the essential workers who are enabling us to still go to the grocery store, the gas station, and wherever else we NEED to go. I’ve found out in the past couple of months that I don’t need to go near as many places as I thought I did. Bless all who are sick and suffering and all those who have lost loved ones.  Bless you all and may you remain safe and well.

Coronavirus and Massage Therapist Resources

Laura Allen

We are living in extraordinary times. Everyone I know has experienced hard times at some point, individually, but as a whole nation, and as the collective of massage therapists, we are currently going through things that we didn’t expect to go through. When this started (before it was acknowledged as a pandemic, and unfortunately even since), some people had the belief that it was something that existed on the other side of the world and wouldn’t affect us. Others have claimed it’s just a germ, or just the flu, or a political conspiracy. As a nation, we were ill prepared. I will save my political rant about that for another day (or another book). Right now, people need help.

Many massage therapists have voluntarily shut down their practice, and that includes those who have no savings and are worried about where their next rent payment will come from. Others are continuing to work, citing their finances. Others work for chains that threaten that they will have no job if they refuse to work. Harder times are coming, unless we do everything we can to stem the spread of this illness.

I have put together some information and some resources that massage therapists will hopefully find beneficial.

Financial Help

    • Today (Saturday March 21) as I am writing this, the Senate and the House are in session, putting differences aside, and working with White House negotiators trying to finalize the details of the economic stimulus plan. Current thought is that individuals and small businesses will receive $1000-$1200 checks, and the plan is to get them out there very quickly, hopefully April, and there may be an additional payment in May. The current thought is that if you filed taxes last year, you will not have to do anything special in order to receive it; it will automatically be mailed to you. I suggest watching national news shows to keep updated on this.

 

    • The Department of Labor has several important announcements on their website. While there is a statement to contact your individual state, the Federal  government has issued specific new guidance for the states. Under the guidance, federal law permits significant flexibility for states to amend their laws to provide unemployment insurance benefits in multiple scenarios related to COVID-19. For example, federal law allows states to pay benefits where:
    • An employer temporarily ceases operations due to COVID-19, preventing employees from coming to work;
    • An individual is quarantined with the expectation of returning to work after the quarantine is over; and
    • An individual leaves employment due to a risk of exposure or infection or to care for a family member.
    • In addition, federal law does not require an employee to quit in order to receive benefits due to the impact of COVID-19.

 

    • Obviously, I cannot list resources for specific states. My suggestions are for you to contact your state unemployment office to find out. There are local offices in most towns. I live in a very small town, but there is one here.

 

    • If you are a business owner, the Small Business Administration is helping small businesses with long-term (up to 30 years) loans at 3.75% interest that can cover operating expenses, payroll, etc. When you call your local office, say you are inquiring about the Economic Injury Disaster Loan (the name they are giving to this instance).

 

    • If you have credit card debt, don’t panic. Call your card company. Many of the major credit card companies are offering cardholders the opportunity to skip payments without interest. 

 

 

    • If you have a student loan, now is a good time to ask for forbearance. Contact your particular lender.

 

    • Many utility, phone, and internet companies are giving people a break right now by easing shutoffs and forgoing late payments. Call your utility company to find out what they are doing.

 

    • There is further help for both renters and for homeowners. The Forbes website states that they will update this list as more information becomes available.  Best advice, though, is if you feel your are going to get behind on your mortgage, call the lender now. Don’t wait until you’re in real trouble of being foreclosed on. In this environment, and because lenders often get the information about financial developments before they do, they will often be sympathetic and help you out by deferring payments or accepting partial payments, or even refinancing at a favorable rate. They do not want to get stuck with a bunch of defaulted foreclosure properties in the midst of a recession, which we are undoubtedly heading for. They would probably rather take some money that no money, or give you a grace period on making payments.

 

If you rent, or your home (or office space) is financed by an individual, all the more reason to handle it and call them now. See if they are able and willing to work with you. I have seen quite a few therapists on FB who said that their landlords were very sympathetic and willing to work with them. If you don’t ask, you’ll never know. Some landlords may take a hard line or just not be in a financial position to do so themselves and refuse, but if they think about it carefully, they may decide that they would have difficulty replacing their reliable tenants in this environment, and work with you.

 

    • Seek LOCAL resources. Now is not the time for pride to stand in the way of doing things you wouldn’t normally do, such as going to a food bank or going to local charities to ask for assistance. Rutherford County NC, where I live, is NC’s largest county, area-wise, largely rural, and only has a population of about 60,000. There are probably at least 20 food pantries here that are operated by churches and community organizations. There is also a soup kitchen open somewhere every day of the week. There are several local non-profits that help people with rent, heating expenses (thank God the need for that is close to over in most places).

 

    • Insurance tip from Allissa Haines: If you buy your health insurance on the national or your state exchange, you can probably edit your application to reflect your new income and get a lower rate. Allissa and Michael Reynolds have also made a lot of their podcasts available for free at https://www.massagebusinessblueprint.com/free-stuff

      Speaking of insurance, keep in mind that your liability insurance will not cover you in the event of a client catching the virus in your practice. Allissa, incidentally, was exposed to the virus, and was in the uncomfortable position of having to call her clients to tell them that they had been exposed. You do not want to find yourself in that position.

 

Seek a temporary job. Go to a local temp agency and see what’s available. MANY grocery stores are currently hiring due to the food panic that’s going on. Yes, you will still be in contact with people. However, grocers are not a licensed profession, and they do not swear to a code of ethics that they will First Do No Harm. Amazon is hiring. Walmart announced  yesterday that they plan to hire 150,000 additional workers. Ingle’s announced the same.

There are many massage therapists that have other degrees, other trade experience, and/or other skills. I personally know many who are everything from CNAs, nurses, truck drivers, and formerly (or still part-time) work in other professions. Medical personnel are in great demand right now, and so are all kinds of support staff in hospitals, from the janitor to billing coders.

I’ve also seen some enterprising therapists who are doing home deliveries for people who can’t get out…doing errands, going to pick up groceries or to the drugstore for the elderly or immune-compromised. Some are even doing it as volunteers. If you are in the position of being able to do that, what a service to your fellow inhabitants of the planet.

Now that schools and day care centers have been shut down in many places, it’s possible that neighbors who are still able to work may need reliable temporary child care.

  • Unless you are 100% self-quarantining, there is hardly any work situation we can be in where we will not be exposed to someone. Social distancing is the best way to flatten the curve. It gives us the best chance of not passing this on to anyone. Going out anywhere to work is a risk, but again, those who work outside of licensed health professions do not swear that they are going to uphold a code of ethics to first do no harm. If you are a license therapist, you took that oath. Uphold it.We cannot maintain any social distance with our hands on unclothed bodies and our face inches away from theirs.

Be creative. You may possess skills that other people need that you can do at home, such as website building skills or baking bread (since there seems to be a run on that at the grocery store), proofreading, sewing, preparing taxes if you’re that savvy, or any number of things.

  • If you are a member of a professional massage association, contact their leadership and ask for their assistance in getting unemployment coverage for massage therapists during this unusual circumstance. They pay lobbyists in nearly every state. You will find the links to their leadership on their websites.

ABMP has a link on their website supporting the effort to obtain benefits for massage therapists. It allows you to send a pre-written letter that they have supplied to your congressperson by filling in your info and submitting a form. PLEASE take advantage of this call to action. They also have updates on their website about the actions in different states as far as shutting down or limiting massage therapy. ABMP also has a link to state shutdown orders on their website. 

AMTA has a link on their website supporting the effort to obtain benefits for massage therapists. It allows you to send a pre-written letter that they have supplied to your congressperson by filling in your info and submitting a form. PLEASE take advantage of this call to action. AMTA also has a link to state actions on their website. 

Keep Up with the Latest Updates

PLEASE keep abreast of your state’s situation by checking the website of your governor, your local health department, and your state massage board. There has been a lot of criticism of state boards, due to confusion that state boards have the legal authority to shut down the practice of massage on a statewide basis, which is not true. They are regulatory boards, not legislative. They can and should make announcement once your governor has signed an executive order to curtail massage, or order the shutdown of anything in your state, but they cannot personally mandate that massage therapists have to shut it down.

City councils have in some cases taken it on themselves to shut it down on a local basis. Here in my state of NC, Asheville’s council has shut it down. Other places may do the same.

Some state boards have extended the deadline for CE/license renewal and/or made allowances for taking your CE, due to the cancellation of massage meetings and conventions. In my state of NC, we are allowed to do all 24 hours online this time, instead of the usual 12. Check your board website for info.

Professional association members can get CE online at no additional charge; it’s included in your membership dues.

Centers for Disease Control

World Health Organization

 

Wise Words from Massage Therapists that I Listen to:

From Ruth Werner:
Ignore My Earlier Advice. Shut It Down.

My friends and colleagues, it’s time to shut it down. It’s past time to shut it down.
I wrote a piece two weeks ago that provided some ideas about how to take care of your practice, assuming you were still seeing clients. I hereby rescind that advice, and I apologize to anyone who was misled.

Close your practice.

For how long? Who knows?

If it were me, I would start with four weeks and re-evaluate after three.
Wouldn’t it be great if we had all the information we needed to make informed, non-panicky decisions that we knew would maximize effectiveness against the spread of COVID-19 virus, and minimize financial hardship? Sadly, we don’t have that data.

No one is going to make this decision for you. Not your membership organization, not your state board, only you.

No one is going to make this any easier for you.

This is your call. And if you want my opinion (and presumably you’re interested, because you’re reading this), here it is: close your practice.

Here are some things we know that have led me to this point of view:

1. The time between exposure and symptoms can be up to 14 days.

2. The virus is contagious for days before symptoms develop, so your “healthy client” might not be.

3. The virus stays intact on surfaces for several days; it stays intact in the air for several hours (at least).

4. COVID-19 is extremely contagious, and it doesn’t take a lot of exposure to spread from one person to another.

5. The virus appears to be contagious after symptoms subside—but we don’t know how long.

6. At this point, older people and those with impaired immune systems are not necessarily more likely than others to catch the virus, but they are more likely to need extensive medical interventions. (Although that may be changing. In some countries the number of people in hospital care are skewing much younger.)

7. We don’t have enough medical capacity to manage what’s coming—which makes it even more vital not to add to that load in any way.

There are so many things about this situation that should have been different. I could list a bunch, but (A) it wouldn’t help and (B) isn’t our blood pressure high enough without recounting all the ways our systems have failed us? And this frustration doesn’t even include some of the nutso crazypants stuff I’ve seen on Facebook and other outlets. For the record, keeping your throat moist will not prevent you from getting sick with COVID-19. Neither will holding your breath for 10 seconds.

But if we all commit to extreme social isolation, it is practically for sure that the impact of COVID-19 in this country will be less extreme, at least in the short run. While roughly the same number of people will get sick, it will happen over a longer period of time. This “flattening of the curve” means our health-care facilities might be able to keep up with our needs (see link here), which means the mortality rate will fall. And the day will come when we might be able to look back and say, “Wow, that wasn’t so bad—weren’t we silly to over-react?”

This will demonstrate that we did it right.

The naysayers and virus-skeptics and my-immune-system-is-strong-so-I’ll-do-what-I-want folks will point fingers and scoff and say we all fell for a huge hoax. Let them. They are wrong.

There’s a parallel in our recent history. In the 1970s, massive changes were put in place to limit the type of air pollution that caused acid rain. At that time, rain was literally melting our forests and corroding our buildings, not to mention what it was doing to groundwater. The changes, while expensive and inconvenient for many industries, worked. Acid rain is no longer considered a threat. And the result: some people (including some politicians who should *swearword* know better) suggest that the changes were unnecessary, because look: acid rain isn’t really a problem! Argle bargle. You can’t *swearword* win.

Let’s Make Some Lemonade!

The financial burden of losing several weeks’ of business is undeniable. I’m sorry, there’s no easy way out of this. Once this crisis has passed, it will be important to plan ahead for the next one. Financial planners recommend having at least a month’s worth of expenses put in an accessible savings account—just for events like this.

That said, having some dedicated but unscheduled time to devote to business holds a lot of potential.

This is a great time to do a really thorough cleaning of your office. Go in when it’s empty, and disinfect your equipment and surfaces. Do a top-to-bottom refresh. Dust, launder, swab, decontaminate, and shine up all your stuff. Listen to loud music while you do it. It will be fun. And when you go back to work—oh, such a joy it will be to enter your gorgeous, sparkling workplace!

This is a great time to take some continuing education online. Go shopping in the rich ABMP collection of online CE classes, here. You could take some business classes, and use this time to make plans for a grand re-opening. You could take some research literacy classes, and go on a PubMed.gov treasure hunt for articles that are up your alley. Have you always been curious about a certain technique or approach to bodywork? Here’s an opportunity to explore it to see what you might want to pursue in live classes.

Do you send out blogs or newsletters for your clients? Get ahead on your writing, and put some pieces away for later. It’s more important than ever to keep those lines of communication open, so this is a good investment of your energy. Let your clients know that while you can’t see them in person, you’re thinking of them.

It’s tax time: get ahead of your taxes for this year, and set up your books for easy use next year.

If you are caring for children during this time, include them in appropriate activities. Make them your model while you watch a technique video. Learn, or re-learn, some anatomy together. Make this time a gift.

Most of all, breathe deeply and be kind. Let’s take care of each other and help each other through a scary time. We’re going to be OK. We will emerge, poorer in money, but richer in experience, because we took the right actions. And we will be ready to help our clients and our communities come back up to full speed when the time is right.

From Cal Cates

Dear everyone who offers a service or type of care that is (when we’re being truly ego-free and honest) non-essential, but who is still staying open and touching/interacting in close proximity with people, but who is “being careful” and “prescreening”,
I have taken the liberty of creating a simplified form to support said caution and prescreening.
1. Please use the space below to list every surface you have touched, every place you have gone and the names of every person who has been within 6 feet of you over the last 14 days.
2. Please use the space below to do the same for each person that you listed above.
When you’re done thoroughly completing this form, the COVID-19 crisis should be over and we’ll be cool to proceed.

From Tracy Walton:
I understand that professional organizations are finding it hard–really hard–to discern right action right now. I have compassion for them and for all of us.
At the same time, this directive falls short (note–she was speaking of the original statement from AMTA, which did not advise therapists to stop doing massage).
The guidelines and messages from other countries are crystal-clear:
Social distancing now. Not tomorrow, now.
Massage is not in accord with social distancing.
Massage therapy may be health care, and important and essential, but it is elective and requires close contact by its nature.
Asymptomatic clients and therapists can and most likely are transmitting the virus.
We cannot afford to miss this. The stakes are unfathomably high.
My practice is closed for 3 weeks and probably longer.

About Me
I started taking bodywork classes back in 1993, finished massage school in 1999, and was in the first wave of people to get licensed in NC. I taught Ethics and marketing classes to my own class in massage school. They needed an instructor and I was qualified, so I was hired. I love massage therapy. I received my first one over 30 years ago when I woke up one morning and couldn’t turn my head. My enlightened mother took me to get a massage. After spending over 20 years in the restaurant business, I sold out and started massage school. I became an Approved Provider of Continuing Education, and since that time, I’ve taught more classes than I can count, mainly in the areas of Ethics, but also teacher training classes, marketing, and massage classes.

I also spent several years volunteering as a Unit Coordinator, and later as the administrator of all the coordinators for the NC Chapter of AMTA. I spent five years serving on the North Carolina Board of Massage & Bodywork Therapy, and was twice a delegate to the FSMTB. I’m the author of Heart of Bodywork, the Ethics column of ABMP’s Massage & Bodywork Magazine and the author of numerous books. Most are massage related; a few are on other topics, including one on the state of healthcare in every nation in the world.

I spent 13 years as a clinic owner employing a chiropractor, numerous massage therapists, a naturopath, an acupuncturist, an esthetician, and at various times, other practitioners. I closed it in 2016 when my deceased husband, Champ Allen, was sick. I spent three years working as the Massage Division Director of Soothing Touch, the massage product company, and for a little over a year, I have been working for CryoDerm, the pain relief and massage product company. They are a family-owned company located in FL; I live in NC. I am fortunate to get to work from home. I was recently promoted to President of Sales & Marketing there.

I have also maintained a very small client list for massage that I see in a local spa, usually about 6-8 clients per month. I am not seeing anyone at this time, and don’t intend to until I can be sure it’s safe to do so. I don’t know when that will be. None of us do. I am practicing social distancing and as close to self-quarantine as I can get. My mother, who lives a few miles away from me, is 81, in compromised health, and needs help at times, so I will continue to go there as needed. She has a  home  health care aid most days. I will run necessary errands to keep her from going out. Otherwise, my husband James Clayton (I remarried last year) and I are staying at home with our dogs. Even my brother, who lives directly behind me, and I are maintaining 6 feet between each other. He was injured in a serious accident last year, has had 7 surgeries as a result of that, and has implanted antibiotics. James is a two-time cancer survivor who has had a lot of chemo and radiation, which does a whammy on the immune system, so I certainly don’t want to bring anything home to him.

I wish you all the best in these trying times and I hope you all remain well.

Laura Allen Clayton

The Financial Health of Our Organizations: NCBTMB

I’ve been on hiatus from blogging about the politics of massage and the massage organizations since 2016. It’s time-consuming, and I was just too overwhelmed during the sickness and subsequent passing of my spouse. Plenty has happened in the interim; on a happy note, I got married on July 5 of this year. In February of 2019, I accepted a job as VP of Sales & Marketing at CryoDerm. I also still do a couple of massages every week to keep my hand in, so to speak. During the past few years while I was on break, people have continued to contact me almost daily to report something going on and encouraging me to blog about it. I will probably never be as prolific a blogger as I once was, but I feel I can take a little time to jump back into the fray.

For several years, I reported on the financial status of our massage organizations, which except for ABMP, are all non-profit organizations that are obligated to release their 990 filings. Non-profits are on a different filing schedule than the rest of us, so this report is based on their latest filing for the year 2017. I thought that was a good place to begin again, so I’ll start with the finances of the NCBTMB, which I haven’t reported on since 2014. Click here to read that blog, as it will give you further insight into where things have been, and the direction it appears to be heading. As most of Massage Land is aware, the NCBTMB got out of the licensing business after the MBLEx nearly obliterated their status as the sole path to licensing, except for the few states that had their own. They now offer Board Certification, several specialty certifications, and still administrate the Approved Provider program as sources of revenue.

No announcement has been made about it by the NCBTMB, but Steve Kirin, CEO for the past 8 years, departed in October and has not been replaced. Portia Resnick, the current president of the Board, is acting as interim CEO. Kirin’s salary was reported less than $150,000 a year, which was a very big come-down from some of the previous CEOs. In 2007, when the NCBTMB was in its heyday, the CEO was making over $250,000 and the organization’s revenue was over 8.6 million dollars. Things are obviously not what they used to be back when they were administering thousands of National Certification exams every year. The figures don’t lie, so any comments or criticism from me seem extraneous at this time.

You can set up a free account at Guidestar to see 990 filings from any non-profit (or pay a premium to get more information).

2018 filing (for the tax year beginning 03/01/2017- 02/28/2018)Note that the NCBTMB filed a change of accounting period in 2017. This return covers only two months from 01/01/2017-02/28-2017. 2017 filing (for the tax year beginning 01/01/2016- 12/31/2016)2016 filing (for the tax year beginning 01/01/2015-12/31/2015
Program Service Revenue1,324,304225,7751,509,4902,015,353
Investment Income34,2151,84815631,568
Other Revenue21,3523,86631,118188,939
Total Revenue1,379,871231,4891,540,7642,235,860
Salaries, other employee compensation, benefits838,837136,246897,2061,066,871
Other expenses689,053188,0391,031,6861,137,897
Total expenses1,527,890324,2851,928,8922,204,768
Revenue less expenses-148,019-92,796-388,12831,092
Total Assets885,018964,5001,006,4541,338,085
Total Liabilities265,700245,257218,547221,017
Net Assets or Fund Balances619,318719,249787,9071,117,068

I Had to Go There to Get Here

On September 5, I’ll be 60. I look in the mirror and think “When did that happen?” Although I have a few more lines on my face, and a whole lot more gray hair that I refuse to dye, I think I look younger than I did 5 or 10 years ago…or maybe I’m just in denial! I took this picture yesterday morning while I was sitting in the dark  having my coffee. No makeup, I hadn’t even combed my hair. My sole adornment is the look of peace on my face.

It’s been a hell of a decade since I hit the half-century mark. It was filled with accomplishment and failure, sickness and death, and loss and sadness. It was filled with love and support from family and friends. It was filled with travel and work and writing and playing music. It was filled with drama that I have separated myself from. It was filled with coming out of the darkness, finding new gloriousness, and landing in a place of comfort and joy and gratitude.

I’m grateful for my parents and my three brothers. I’m grateful for the lifelong friends I have, and some that aren’t lifelong but are family of selection all the same. I’m grateful for my work and that I’ve been able to make a living doing things I love. I’m grateful that I spent 25 years with a good man until death did us part…tomorrow would have been our anniversary and I know he is smiling down on me. I’m grateful for the little house in the country I’ve lived in for 33 years, and my dogs, Fido and Queenie. I’m grateful that I have found love again in the form of James Clayton, whom I married on July 5…I consider myself twice blessed. He makes me think. He picks flowers for me and leaves me cards at random times in random places. He makes me laugh when he sings. He loves my dogs and they love him. He is a gardener and a woodworker and a hell of a harmonica player, and a strong, stubborn survivor. We’re both moody as hell. He puts up with my moods and I put up with his. We’re figuring it out one day at a time. 

I don’t regret much in my life; in the general scheme of things, there’s very little of it I wouldn’t go through again, including the hard times. I figure I had to go there to get here.

 

 

 

Lynda Solien Wolfe, Massage Icon, Needs Our Help

Disclosure: I am employed by CryoDerm, a company that makes pain relief products, as does BioFreeze.

I first met Lynda Solien Wolfe a few years ago, in Florida at one of the best massage events ever, when Angie Patrick of Massage Warehouse organized the Massage School Makeover contest that was won by Educating Hands in Miami. We instantly hit it off. We were sitting outside chatting and relaxing when Lynda spontaneously gave me the best foot massage I’ve ever had. How are you not going to like someone who volunteers to rub your feet? We’ve been friends ever since, usually catching up with each other at conventions around the country. A couple of weeks ago, I visited Lynda at her home in Merritt Island, FL.

Most people in the massage profession know Lynda as the face of BioFreeze, where she has worked for many years. She has long been known for her distinctive laugh. I’ve always said if I was in a stadium full of people, I could hear Lynda laughing above anything else. Even though she is in very precarious health now, she still laughs at every opportunity. She was laughing during our visit because Toby Keith, her bulldog, was all over me, even following me to the bathroom. He’s a hoot.  Just a few days after our visit, Lynda was hospitalized for ten days due to having her gallbladder removed. While a lot of gallbladder surgery patients get to go home the next day, that wasn’t the case with Lynda, as her diabetes and kidney failure exacerbate any other health problems that might crop up.

A few months ago, Lynda was dismissed from her job as the Vice President of Massage and Spa at BioFreeze, just a few days before her medical leave was to begin. When I saw the GoFundMe page for Lynda with the story of how this unfolded, I was shocked and dismayed. BioFreeze is a division of Performance Health, who states on their website that their products are sold in more than 100 countries. They are not some fly-by-night, rinky-dinky company. A statement on their website under “Our Values” states “We always operate with the highest integrity.” How is eliminating the job of a person who is in serious need and who has served this company in the way Lynda has for many years a sign of high integrity? I doubt if their bottom line would have been greatly affected if they had given her the medical leave.

Lynda continued representing BioFreeze right up until the day they eliminated her job. I saw her at several massage events last summer when she was obviously ill, but she was there doing her job for them, laughing as usual, and maintaining her positive attitude. She is still maintaining a positive attitude in the face of her illness. She is running the Massage Makes Me Happy campaign from her bed. She wouldn’t let me leave her house until she gave me a bag of stickers and a bag of pins to take with me.

If you’d like to send Lynda a card of encouragement, you can send it to Lynda Solien Wolfe, 176 Via Harvarre, Merritt Island, FL 32953. And if you’re able and led to, please donate to the GoFundMe campaign.

A New Chapter Begins

Today is the first day of my new job, and a new chapter in my life. I officially start work today as the Massage Division Director of Soothing Touch. I’m very excited to be joining the Khalsa and Bird families, who became the owners of the 30-year-old company in 2006.  My duties are going to be representing Soothing Touch at state and national conventions and education conferences, and visiting massage schools all over the country. It’s going to be an exciting time and a learning experience!

I’ve written more than 300 blogs in the past 8 years, and for most of that time, I’ve focused on the politics of the massage profession. There’s always something swirling on a state or national level, and it’s been a task to keep up with  the good, the bad, and the ugly. I’ve stepped on a few toes, received angry phone calls and emails from the leaders of the organizations when I’ve written something they didn’t like, and had plenty of comments from people who disagreed with me. As Jerry Garcia said, what a long, strange trip it’s been.

I’ve taken a break from blogging over the past few months because my husband was in a serious health crisis. One of my last blogs was about the stress of being a caregiver. The entire experience of his survival from stage IV cancer and an aneurysm took a big toll on both of us. I am happy to report that he was pronounced cancer-free a few weeks ago, and he’s on the mend. He lost a lot of weight and is still way short of the energy level he had before his illness, but he’s slowly getting there.

This opportunity to work for a company that I have the highest regard for is a blessing, and something I just couldn’t pass up. I met Gurukirn Khalsa a few years back in Miami at the Extreme Massage School Makeover, which was the brainchild of Angie Patrick of Massage Warehouse, and one of the greatest events that ever happened in massage. We struck up a conversation and I told him the story of my conversion to Soothing Touch products. When I was in massage school, the school used (and sold) a particular brand of massage creme, and I had stuck with that for ten years. I was at a national AMTA convention when I won a gallon of Soothing Touch. My first thought, when I put some in my hand, was that I had wasted a lot of years using the wrong thing. Since that day, I’ve never used anything else. Over the past few years, I’ve attended the FSMTA convention a few times and worked in the Soothing Touch booth with the Khalsa family. I’m thrilled to death that they’ve asked me to come on board full-time.

Champ and I have owned a massage and chiropractic clinic in our little town for the past 13 years. We’re not giving that up. Fortunately we have a great staff that carries on pretty well whether I’m there or not. Champ, who is also a licensed massage therapist, is retiring from carpentry, which he’s done for 45 years. He is easing into working at the office. I’ll be traveling a lot, and setting up another office for myself in our building, away from the front desk, but still close by. It’s the best of both worlds.

I’ll still be writing occasional blogs, and if something earth-shaking happens in the massage profession, I’ll still report that when I have the time, but after 8 years of it being one of my priorities, it’s moving down the list. I’ll probably write some about the places I go and the people I meet. I’m expecting my job with Soothing Touch to be fun, which has always been a priority for me. When you enjoy what you do, and you get up every day looking forward to going to work, that’s one of the best things you can hope for. I’ve always said that the day I don’t enjoy my work anymore will be the last day I do it. I’m very pleased to be going to work for a company that is family-owned and operated, because I know they’ve put in the blood, sweat, and tears it takes to survive and thrive in business. I’m pleased to go to work for a company that is environmentally-conscious, and has recently had their manufacturing facility Certified Organic by the New Mexico Department of Agriculture. I’m pleased to go to work for a company that supports the causes of US veterans and wounded warriors. I’m pleased to go to work for a company that makes superior products, and wants to keep them as affordable as possible. I’m just pleased all around. It’s a new chapter in my life, and I’m looking forward to it.

If you’d like to know more about Soothing Touch products, contact me at laura.allen@soothingtouch.com or call 505-820-1054 Ext 124.

Arkansas Massage Therapists: Be(a)ware

The state of Arkansas has more massage legislation going on than you can shake a stick at.  Here’s a quick recap of this legislative bonanza:

AB 145 would dissolve the Arkansas Board of Massage Therapy and transfer duties to the Department of Health, effective Oct. 1, 2015. This has passed both the House and the Senate and been sent to the Governor, and it’s almost a 100% certainty that licensing massage therapists is going to be turned over to the DOH. It’s beyond incredible to me that the current board members apparently did not protest the dissolution of their Board. However, from the mess that they seem to be in, perhaps the Board members felt it’s best to just go along with the change. Unfortunately, in the past few years, the Arkansas Board has apparently been on a downhill slide with their finances.

According to past Board member Susie Byrd, the current board took power in ’09 when Byrd left. At that time, there were 3550 therapists, two people running the board office, and an annual budget of $74,5000. Marilyn Graham was hired as the Executive Director in ’09. As of 2014, 5 years into Graham’s tenure, there are 1990 therapists, four people in the board office, and an annual budget of $248,000. According to Byrd, when she departed from the the Board, the Board had $250,000 in reserves. That $250,000 has been spent, and according to Byrd, Graham has asked for an additional $60,000 twice in the past year. The Dept of Finance and Administration told the board they had to either fire two people or raise fees, and that the legislators would not grant a fee raise. Considering that Arkansas has lost so many licensees, while doubling their staff and moving to bigger, better offices, their spending definitely seems out of control, and it’s no wonder the state feels compelled to do something.

Derick Corbin, a massage therapist in Russelville, Arkansas, has used his social media pages to try and rally the troops to get in touch with their legislators to prevent the dissolving of the Board, but I am almost certain that due to the mismanagement that has been allowed to go on for the past 5 years, it will in fact be dissolved. Corbin initially brought these legislative issues to my attention. He confirms that the present Board has allowed Graham to run the agency unchecked and unmonitored and believes that has caused the insolvency. When he first contacted me about it, I suggested that the Board needed to reach out to the Federation of State Massage Therapy Boards, who helps guide member Boards in situations like this. Unfortunately, this administration also saw fit to drop their membership in the Federation. Corbin states that the previous Board was comprised of honest, hardworking people. As he truthfully pointed out to me, the burden is on a Board to oversee an Executive Director, and to question it when finances (or any other executive decisions and actions) seem improper. It looks like this Board should have been asking some hard questions long ago, and didn’t, or they wouldn’t be in this mess right now.

I read all the minutes from Board meetings that appear on the website. Donna McGriff, a former Board member who has served three different tenures on the Board, told me that she and Byrd had repeatedly asked the Board to require a review of Board finances in the meeting once per quarter. According to McGriff, that never happened, and there is no mention of it in any meeting minutes.

AR: HB 1729 will require all boards to be subjected to a sunset review every 12 years as of 2017 by a Sunset Review Committee. The Committee will also review board finances.  I’d be very interested to see a detailed accounting of the past five years myself.

AR: HB 1589 would have exempted Bowen Therapy/Technique practitioners from licensure requirements for massage therapists. This bill was defeated yesterday and is just waiting on the Governor’s signature.

AR: SB 546 eliminates  a former requirement of a  general education development and changes  the requirement to a high school diploma or high school equivalency diploma approved by the Department of Career Education and is just waiting on the Governor’s signature.

AR: HB 1562 changes the requirements for CE hours for instructors to 250 CE hours, requiring the 125 hours for a master massage therapist license (only 18 are allowed to be taken online); Master Massage Therapist licensure requires 125 CE hours (with no more than 10% online); adds human trafficking, sexual misconduct, and lewd behavior to reasons for license denial and revocation; provides exemption from licensing for cosmetologists and Bowen Therapy practitioners (the Bowen exemption was defeated yesterday on a separate bill), if they are certified by a professional organization or credentialing agency; adds new sanitation requirements; requires massage schools to maintain board licensing examination pass/fail rates and includes the provision and that if a school has a pass rate of below 75%, the board can place the school on probation; requires massage therapy clinics and spas to register with the board; provides policies for probation and addresses military active duty considerations, and is just waiting on the Governor’s signature .

According to Byrd, 4 schools were previously given probationary status because of low pass rates, and three of the four school owners went screaming to the legislature that the Board members had a vendetta against them. One of them only had a 50% pass rate–actually up 2% from the 48% they had a few years ago. That’s pitiful, in my estimation, and I can’t imagine spending my money to attend a school with that kind of record. Any school can experience a temporary setback for a number of reasons–incompetent instructors, management changes or upheaval of some sort–but a school consistently having that low a pass rate ought to be out of business altogether, if they can’t get up to snuff within a probationary period. If they can make a case for why they’ve had a short-term lapse in pass rates, that’s one thing, but just being allowed to carry on permanently with that kind of rate is beyond the pale.

I’ve seen it happen time after time that when some detrimental legislation gets passed–many times directly due to the failure of people to contact their legislators to express their concerns and ask them to vote the other way–within a few weeks people will start calling me or asking on social media what to do. I applaud Byrd and Corbin for trying to motivate massage therapists to take action,and applaud those therapists that did take action. I’d like to be proven wrong here, but I fear the Arkansas Board is going down the river. Those of us who have been around for awhile will recall when a previous director, now deceased, almost single-handedly bankrupted the National Certification Board for Therapeutic Massage & Bodywork. Board members–on any board–need to keep in mind that they are charged with running a board in a fiscally and ethically responsible manner, and that includes questioning the decisions of an executive director, and intervening before things deteriorate to the point they have deteriorated here. This Board is one of the oldest massage boards, formed in 1952. To see it lost in this way is a travesty, and one that could have been prevented.

Priorities

I’ve been writing about the goings-on in the world of massage since 2007, reporting on what’s going on with regulations, the associations, scams and so forth, along with a healthy dose of my opinion about it. I’ve written somewhere in the vicinity of 300 blogs (my whole blogroll is on Massage Magazine’s website). I’ve slowed down lately. There are always things going on in the massage profession that are news-worthy, and I’m not hanging it up on the blog, but I am taking a little break.

Around the first of December, my husband, Champ, was diagnosed with Stage IV cancer in his tonsils and three lymph nodes on his neck. Our life was changed in the blink of an eye. I now think of it as BC (Before Cancer) and AC (After Cancer). Our life revolves around his treatment. He’s getting radiation 5 days a week (today ends week #3 out of 7 weeks the doctor has planned). Today he’s getting chemo #2 and the doctor has not yet made the final call on how many he’ll be receiving. Maybe as few as 4, or as many as 7. We’ll cross that bridge when we come to it.

Champ has a life-long platelet condition that complicates things. Most people have a platelet count of between 150,000-400,000. His are normally less that 20,000. They have been as low as 3,000. Right now, thanks to a platelet-building drug called Promacta, they’re up to about 40,000. Chemo knocks platelets down, so they’re monitoring his blood a couple of times a week to make sure he can withstand the chemo.

I’ve spent a lot of time on the phone with the insurance company. They want you to have pre-approval to sneeze. They want all referrals to come from the person they think it should come from. They want to get out of paying whenever possible. I’m not taking that lying down, and it’s time-consuming and stressful. Nothing, however, prepares you for the stress of seeing the love of your life sick with a life-threatening disease. I lie awake at night and worry. Then I’m tired during the daytime. I cry. I stress over things that are beyond my control, and I have frequent meltdowns. Our friends and family have rallied around  and the emotional support is invaluable. It has spurred me to start hosting a Cancer Caregiver Support Group at my office, and to start a campaign to provide cancer caregivers with free massage.

Champ is getting the best of care. Janet Powell, Nurse Practitioner; Dr. Patric Ferguson, ENT; Dr. Zvonimir Milas, Surgeon; Dr. Mary Ann Knovich, Director of Blood Disorders at Levine Cancer Institute; Dr. Diego Pavone, Surgeon; Dr. Jeffrey Roberts, Oncology Radiologist, and Dr. Matt Rees, Oncologist/Hematologist, are all involved in his care. The nurses are wonderful. Everyone has moved as quickly as possible to take care of his needs.

So at the moment, my priority is seeing my husband get well. If something earth-shaking happens in massage-land, I usually mention that on my Facebook page, which you’re welcome to follow. We really appreciate all who have sent us messages, cards, called us on the phone, offered us food, financial help, prayers and well-wishes. Thank you all.

A lot of people have asked me if I have set up a gofundme page or something for Champ. I have not, and it isn’t that we don’t need help, but people were kind to us to donate to the silent auction that was held for me and send contributions to us last fall when I was the one who was sick, and I haven’t wanted to take advantage of people’s generosity.

Another thing has hit home to me since Champ has been sick, and that is the amount of stress that caregivers are under. Every morning when I go with Champ to his radiation treatments, I talk with the other caregivers who are in the waiting room. They are all in the same boat I am, trying to navigate the cancer maze, while dealing with fear, uncertainty, and the misery of seeing their loved ones sick. I want to offer them all a free massage, and I can’t. I am usually the receptionist/maid/laundry person at our office, and I have missed a lot of work and had to pay someone to do that while I go with Champ to all his appointments, and needless to say he cannot work right now, either. It has been a strain. So I have had the idea that instead of a gofundme, I would ask people to buy a gift certificate from our business for a cancer caregiver. The profit will help me pay for the people who are covering the office, and we’ll be able to provide some massage for people who need it. If you feel led to contribute to that, you can go to our online gift certificate. In the area that says recipient, put CANCER CAREGIVER and for the email address, put therassage@bellsouth.net. If you’re a local person, please consider giving a gift certificate to any cancer caregiver (or other caregiver) you might personally know. We appreciate the support, and we appreciate the emotional support. Thank you so much. https://thera.boomtime.com/lgift.

To those who are going through the same thing, don’t go through it alone. Join a support group–or start one. I’ve had to let go of some things. The world isn’t going to come to an end if my house isn’t clean, or if I don’t make it to the Chamber of Commerce meeting, or if the paperwork is piled higher than usual at the office. At the end of life, no one is going to wish they had spent more time cleaning or working. We will all wish that we had spent more time with our loved ones. That’s my priority.

 

 

Board Certification: Just Do the Right Thing

In my last blog, I was critical of the fact that  the NCBTMB‘s new Board Certification exam has been adopted by VA and CA for licensing purposes. I have heard through the grapevine that Oregon intends to do the same, but nothing is on their website to that effect yet.

After the blog was released, I was contacted by the NCBTMB’s CEO, Steve Kirin, and Board Chair Leena Guptha, who were upset with my criticism and wanted to set the record straight. Kirin sent me a timeline of the events leading up to the acceptance of the exam by the states, stated to me that the NCBTMB had no prior knowledge that it was going to happen, and that they notified the FSMTB as soon as these developments came to their attention. I appreciate that they contacted me. I appreciate that they notified the Federation; it was the right thing to do.

They also stated to me that the NCBTMB has no control over the state boards, and that’s very true; the NCBTMB is not a regulatory agency, and has never been one.

However, the NCBTMB can and should take control of this situation by putting some controls in place with Pearson Vue, the vendor that administers the exam, and I stated this directly to Kirin and Dr. Guptha during our conference call.

Board Certification was introduced as “the highest voluntary credential attainable to massage therapists and bodyworkers in the profession today. Board Certification demonstrates a much higher level of achievement beyond entry level licensure—including completing more education, hands-on experience, and a background check—that will be a differentiator for you as you advance through your career, especially in a time where health care and other pivotal third-party professions require Board Certification in order to fill stable and rewarding positions.” From the NCBTMB’s website, here are the qualifications:

  • Pass the Board Certification exam
  • Complete 750 hours of education*
  • Complete 250 hours of professional hands-on experience**
  • Pass a thorough national background check
  • Maintain a current CPR certification
  • Signed commitment to the NCBTMB’s Standards of Practice and Code of Ethics
  • Signed commitment to opposing Human Trafficking

It’s my opinion that the NCBTMB should put the policy in place that if a candidate wants to take the Board Certification exam, they should have to demonstrate proof that they have completed the other requirements. VA and CA both require 500 hours of education, and in fact, as is the case with the MBLEx, people can take it while still a student. That does nothing to indicate advanced practice.

I became Nationally Certified in Therapeutic Massage & Bodywork in 2000, and I have maintained it ever since. I transitioned to Board Certification when the new credential was introduced. I allowed it to expire a couple of weeks ago, after these new developments came to my attention. My own state, NC, is also a 500-hour state. The school I attended was 525 hours, and in the past 15 years, I have taken more than enough continuing education to meet the 750-hour requirement. And that’s my complaint: I’ve met the requirements. It is just my opinion that allowing people who have not met those requirements to take the exam is minimizing this credential.

This is easily fixable. No, the NCBTMB cannot control the states. But they can control what happens to their credential, by the simple act of having applicants submit proof of meeting all the other the requirements to the NCBTMB, and then issuing them permission to test.

The NCBTMB’s agreement with the FSMTB put the NCBTMB out of the licensing exam business. While I appreciate the fact that the NCBTMB had no prior knowledge of what happened with the exam (and will continue to happen, if the controls aren’t put in place), I urge them not to sit on their hands.  I am dismayed that this happened at all, because if the stipulations had been put in place to begin with, this situation could have been avoided. I implore the NCBTMB to just do the right thing. Seize control of your exam, if you really want it to mean anything above being an entry-level licensing exam.

 

 

Exam Wars: The Sequel

As I reported in my blogs of October 3 and October 20, 2014, FSMTB and NCBTMB reached an agreement where “…NCBTMB will no longer provide examinations for licensure purposes and will now focus exclusively on delivering quality certification programs.” That’s a direct quote from the joint press release issued by both organizations.

In the wake of this news, cheers were heard ’round the profession, as it signaled an end to the ugly and costly “exam wars” between the two organizations. In case you forgot, NCBTMB darn near bankrupted itself trying to fight the FSMTB and their upstart licensing exam. The fact is that the Federation offered the better testing solution for state massage boards, and the profession has migrated to the MBLEx – leaving NCBTMB with ever-shrinking exam revenues.

With so few people taking their rebranded National Certification exams for state licensure, NCBTMB was compelled to strike a deal with the FSMTB to throw in the towel in exchange for some amount of money. And we don’t know how much cash, because the terms have not been made public. As part of this agreement, NCBTMB said it was going to stop taking new applications for its National Certification Exams on November 1, 2014, and will cease administering these two tests on February 1, 2015.

Sounds like we’re finally moving towards the single licensing exam solution for the massage therapy profession, doesn’t it? Well, don’t head for the lobby to get your tub of buttered popcorn yet, because the next installment of Exam Wars is heating up!

NCBTMB may be bringing down the curtain on the two National Certification exams, but they are now reported to be offering their Board Certification Exam for state licensure purposes. Doesn’t that fly in the face of the agreement with FSMTB?

In October 2014, the Massage Therapy Advisory Committee of the Virginia Board of Nursing voted to accept NCB’s Board Cert exam to meet their statutory certification requirements (in place of the sunsetting National Cert exams). On December 11, 2014, the California Massage Therapy Council voted to accept NCB’s Board Cert exam, along with the MBLEx and the two NCB National Cert exams taken before 2/1/15.
If that weren’t bad enough, NCBTMB is now allowing people to take the Board Cert exam BEFORE they have met all eligibility requirements for Board Certification. Since NCBTMB is touting it as the “highest voluntary credential attainable to massage therapists and bodyworkers in the profession today”, this policy cheapens the credential. It’s already a stretch for NCBTMB to make these claims, but their use of the Board Cert exam to stay in the state licensure game is a real howler. In fact, I think it cheapens it to the point that I will not renew mine in a few days when it expires. I don’t have anything to prove. And after 15 years of practice, I am not going to spend my money to maintain a voluntary credential that is supposed to indicate you are an advanced practitioner that someone fresh out of massage school is being allowed to get. It doesn’t say anything about my knowledge and years of experience at all. It’s apparently turning into just another entry-level credential instead of what it was designed to be, and that truly distresses me.

Are NCB’s actions in violation of their agreement with FSMTB? That may have to get worked out between the attorneys for each side. Whatever the agreement actually says, we’re headed right back to the same old conflicts between FSMTB and NCBTMB. And we didn’t even have to wait long for the Sequel!

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